Clients
Work
Professional Players Federation
Ongoing PR & Comms support
Website Redevelopment
JETS
Ongoing Marketing & PR Support
Rebrand and Website Redevelopment
Professional Jockeys Association
Website Redevelopment & Members Handbook
Since January 2017, Kate has provided ongoing Communications & PR support for the PPF, the body which represents the key player organisations in the UK. Working with members and key stakeholders, the role includes promoting a number of cross sport issues for the benefit of PPF members.
Campaigns and projects have included a Career Transition Week, Betting Integrity and Mental Health films, a Problem Gambling microsite, Social Media Guidance and a website relaunch.
Since 2014, Kate has provided an ongoing Marketing & PR support role for jockey careers & training charity JETS (Jockeys Education and Training Scheme). This included a website redevelopment and rebrand project, social media managment, Ecomms and Journal production, generating case studies and managing the JETS Richard Davis Awards and Friends of JETS scheme.
Kate has also generated a huge amount of PR for JETS through her production of the Jockey Matters film series (see below).
In 2019, Kate was recruited by the PJA to manage their website redevelopment project from the initial agency brief, pitch and tendering process through to content mapping and collating, signing off design and managing the site migration and launch in May 2020.
Alongside the website, she also worked with the PJA managing the production of a brand new Members handbook outlining the key services for jockeys. The handbook compliments the website and creates a fully integrated set of Communication resources for the PJA.
Noteworthy
Itinerary planning & Hosting US clients in the UK and France
JETS
Production, direction and promotion of 'Jockey Matters' film series
Since 2015, Kate has carried out hosting work, using her extensive racing contacts in both Britain and France to gain Behind the Scenes access and an exclusive experience for Noteworthy's high end US clients. This gave them a unique insight into both Royal Ascot and the Prix de l'Arc de Triomphe. Kate also arranged 'money can't buy' visits to some of Britain's most iconic studs and training yards in Lambourn and Newmarket.
To date, Kate has managed the production and marketing of 20 educational Jockey Matters films. Working alongside the camera person, Kate has created a series of films featuring some of racing's biggest names talking about matters affecting jockey welfare including diet, fitness, substance abuse, mental health, addiction and dealing with injury. The films have received over 230,000 views on YouTube.
BHA
Website Redevelopment & Rebrand.
Godolphin Stud & Stable Staff Awards
Kate provides ongoing support each year for the Godolphin Stud and Stable Awards working on behalf of the Judging Panel to verify all nominations.
Kate project managed the redevelopment of the British Horseracing Authority's website in 2014 which also involved a rebrand for the governing body.
Kate also organised the 2015 Godolphin Stud and Stable Staff Awards, held in central London.
Testimonials
Paul Bittar
Former Chief Executive
BHA
"Kate managed an extremely complex project with great organisation and efficiency. Her clear vision helped create a brief and deliver an end product that was both functional and well-designed, and a brand that worked across a range of media."
Nick Rust
Chief Executive
BHA
"Kate has worked effectively on many projects for the BHA including events, marketing and on developing our digital services.
"I saw at first hand her effectiveness on the organising of the 2015 Stud and Stable Staff Awards. The event was excellent, everything working like clockwork and the industry's frontline people properly acknowledged and celebrated.
"Kate is versatile and responsive, and I'd have no hesitation in recommending her. I'm certain we will engage Kate again."
Lisa Delany
JETS Manager
"Kate is a very experienced and dedicated PR professional.
"Her work for JETS has been impressive across a wide range of PR and communication needs.
"Whether it be work on the Jockey Matters films, website, social media, events or regular communications, she goes above and beyond in delivery, and is always looking for ways to push the message forward."
Nicola Butler
Managing Director
Noteworthy
"Kate's racing background, in depth knowledge and welcoming personality meant that our clients had a truly memorable experience at Royal Ascot and Paris Longchamp."
Simon Taylor
Chief Executive
PPF
"“Kate is an absolute star and we have no hesitation in recommending her consultancy. She has dramatically improved our external communications and public engagement. Kate has led on the development of our new website, social media campaigns and the production of high profile education videos and we are delighted with all of them.”